The Never Surrender Performance Institute
Be The Hero Of Your Own Journey.
Impeccable Focus.
Relentless effort.
Extraordinary Performance.
“To me, the function and duty of a quality human being is the sincere and honest development of one’s potential.”
Fulfill Your Destiny. Don’t Waste Your Talent.
You were born with extraordinary potential, and an inner drive to become your most authentic, most courageous, most extraordinary self. Your life is a quest to transform all of your talent and all of your skill into peak performance so you can fulfill that destiny.
That quest is complex. The timeline is indefinite. The outcome is uncertain.
And that’s the reason so much talent goes to waste.
The Real Problem: Wasted Talent
Talent gets wasted when people get distracted, and the biggest distractions are self-doubt and the uncertainty of the outcome. When you don’t know if you’re capable, or you don’t know if it will work, you hesitate. You hold back. You shrink.
Wasted talent leads to a lifetime of regret, resentment, and quiet desperation. I’m here to make sure that doesn’t happen to you.
The Solution: Training That Builds Faith and Audacity
The purpose of training is simple:
Develop unshakable faith in yourself and audacity in the face of uncertainty.
My coaching helps you:
Align your identity, mission, and priorities with your destiny.
Develop the skills, make the sacrifices, and take the leaps of faith required to master your craft.
Transform all of your talent and skill into real-world performance.
Become your most authentic, most courageous, most extraordinary self.
Transformation takes work. It takes guidance. And it takes someone in your corner whose faith in your talent remains unshaken… when even yours gets tested.
Who’s Helping You Become The Person You Are Meant To Be?
Most people don’t have a mentor who says:
“I believe in your talent, and I can’t wait to see who you become. How can I help you develop the skills you need to unleash your true potential?”
Do you?
You might have a supportive manager, a professor who cares, or a therapist who listens. But how many people in your life know how to train you to develop unshakable faith and audacity? How many are allies or mentors who can simplify the process, accelerate the timeline, and increase your probability of success? How many are professional coaches with decades of experience helping people transform talent into performance?
If the answer is “not many,” you’re not alone.
And you’re exactly who I built this for.
Client Testimonial
“Working with Chris felt like crossing a threshold, from hesitation to courage, from potential to performance. He helped me confront my resistance and reclaim the strengths I was wasting, pushing me to train my body, write my weekly newsletter, and finally step into the mission I’d been avoiding. Chris doesn’t just coach you, he unleashes your potential so it doesn’t go to waste.”
The Never Surrender Performance Institute
Everything we do is designed to simplify your transformation, accelerate your progress, and increase your probability of success. This is training for people who:
Know they’re meant for more
Are ready to fulfill their destiny
And refuse to let their talent go to waste
So let me ask you:
Who are you when you are your most courageous, most authentic, most extraordinary self?
What is the mission that is worth the struggle?
And what would your life look like if you finally unleashed all of your talent and skill?
If you’re ready to find out, let’s begin your training.
Never surrender your quest to fulfill your destiny.
“My life has been a path at the edge of uncertainty… You don’t grow on a secure path… All of us should conquer something in life, and it needs a lot of work, and it needs a lot of risk. In order to grow and to improve, you need to be there a bit - at the edge of uncertainty.”
CHOOSE YOUR PATH
If you need to rediscover your destiny, use the self-coaching tools to establish a distraction-free connection with your inner drive.
If know your destiny, and you need to fulfill it, get world-class, custom training with Coach Chris.
The Framework (Free)
Learn the fundamentals of “Heroic Philosophy”
Learn the dynamics of “The Human Operating System”
Reconnect with your inner drive to fulfill your destiny
Download and study the Never Surrender Performance Framework at no cost.
The Playbook ($97)
If you want things to move faster, purchase The Never Surrender Performance Playbook. This set of 12 tools centers around the 4 Essential Questions that lead to the focus and clarity that make players more successful.
Your return on investment for this tool will grow exponentially over time as you:
Align your identity, your mission, and your priorities
Develop the skills, make the sacrifices, and take the leaps of faith that are necessary to unleash your potential
Master the 11 Core Skills for Success: authenticity, courage, focus, clarity, accountability, discipline, community, sacrifice, faith, audacity, and flow
Learn to perform with impeccable focus and relentless effort so you can find out who you can transform all of your talent and skill into peak performance.
For independent achievers, emerging leaders, and autodidacts
Coaching with Coach Chris ($300/60-Minute Session)
If you know your destiny, and you need to fulfill it, Never Surrender Performance Coaching is our most impactful offering.
Coach Chris will become the external embodiment of your faith in yourself as he calls on you to become your most authentic, most courageous, most extraordinary self, and calls you out when you fall short. Everyone needs someone who treats them like their potential matters, that is exactly what Coach will do for you.
Get personal guidance through every challenge
Upgrade your understanding, behaviors, and results
Real-time insights and breakthroughs that translate into action
Master your mindset
Master your craft
Make the extraordinary inevitable
For athletes, artists, entrepreneurs, and anyone who transforms talent and skill into performance for a living.